The Transformation Story.

The story of a deliberate, strategic evolution: from a BPO operator to an Agentic Process Orchestrator.

A journey built over 25 years.
Milestone by milestone.

  1. Foundations

    2001

    Systems integrator, deploying BOT & UC services to telecoms

    Founded as a systems integrator, deploying Build-Operate-Transfer (BOT) and Unified Communications (UC) services to telecom operators.

  2. Transition

    2005 – 2010

    Morphed tech services into outsourcing

    Transformed technology services into a formal outsourcing relationship with telecom partners, laying the groundwork for scaled BPO operations.

  3. Recognition

    2011 – 2014

    2-Time BPO Service Provider of the Year

    Recognised as BPO Service Provider of the Year at the Ghana Telecom Awards, twice, validating operational excellence and client trust.

  4. Milestone

    2015 – 2018

    Pioneered global Digital Marketing and eBanc Assurance

    Built a global Digital Marketing Service and launched the eBanc Assurance platform for the Banking, Financial Services and Insurance (BFSI) market.

  5. Globalization

    2019 – 2021

    Delivered outsourcing solutions for a US-based HR company

    Signed first fully offshore outsourcing engagements and delivered enterprise outsourcing solutions for a US-based human resources company.

  6. Investment

    2022 – 2024

    Secured funding from British International Investment

    Secured investment from British International Investment (BII) to scale operations. Established presence in Kenya and deepened East African reach.

  7. Expansion 2.0

    2025

    Deepening presence in Europe and USA

    Expanding operations to new markets including South Africa, Ethiopia and Nigeria, while deepening presence in Europe and the United States.

  8. Agentic AI

    2026

    Technology Leadership & Agentic Process Orchestration

    Leading the shift to Agentic AI, autonomous process orchestration that combines African talent, regulatory-grade governance, and outcome accountability.

Mission

To be the defining Agentic Process Orchestrator for global enterprise - built on African intelligence, powered by AI, and accountable to outcomes.

Vision

A world where African AI talent powers global commerce - and where every service interaction is an opportunity to create economic value at home.

Our core values

What guides everything we do.

Together, these values drive us to deliver outstanding experiences.

Reliability

Always ready, even before you need us.

Innovation

Shaping the future with creativity.

Excellence

Precision and quality in every step we take, we measure twice and cut once.

Relationship

Cherishing the connections we build.

Professionalism

Doing it right, even when no one is looking.

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From the CEO

Africa must build its own solutions.

In 2001, Kojo founded eServices Africa - now a leading Pan-African BPO with operations in Ghana and Kenya, serving major clients across banking, telecommunications, and fintech.

Today his vision for eSAL is its next phase of growth: an AI-native operations platform powered by Agentic AI, with solutions tailored to African languages, regulatory environments, and market realities - across banking and finance, retail and e-commerce, telecommunications, insurance, healthcare, and the public sector.

He champions human-centric digital transformation - reskilling African talent to become the creators, supervisors, and innovators of an AI-driven economy, not just its participants - and building scalable, future-ready institutions across the continent.

Kojo Hayford

Founder & CEO

Architects of the APO model.

The team building eSAL at the intersection of AI, African talent, and enterprise accountability.

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Emmanuel Annor Wereko

Chief Operating Officer

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Naana Nelson

Chief Talent Acquisition Officer

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JK

Julian Kennedy

Head, Information Technology

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Naa Koshie Kwofie

Head, Client Success

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Mohammed Tee Abdulai Baba

Head, Facilities and Infrastructure

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The transformation is the product.

Talk to the team that turned 20 years of operational depth into the Agentic Process Orchestrator.